Home Beauty & Fashion Beyond the Hype: Your Deep Dive into the One Size Beauty Universe

Beyond the Hype: Your Deep Dive into the One Size Beauty Universe

by Salman
One size beauty

Hello, beautiful people! It’s your favourite UK beauty blogger back with another deep dive. A little while ago, we chatted about the incredible brand One Size Beauty and how it’s changing the beauty game.

But you loved it so much, and I had so much more to say, that I decided to create a part two! This isn’t just a rehash; consider this your ultimate, behind-the-scenes guide to the One/Size universe. We’re going beyond the products and into the philosophy, the secret tips, and the must-know details that make this brand so special.

So, put the kettle on, settle in, and let’s get utterly obsessed with the world of One Size.

The Man Behind The Magic: More Than Just A Famous Face

We know Patrick Starrr is the founder, but understanding his journey is key to understanding the brand’s soul.

Patrick is a first-generation Filipino-American who started his YouTube channel back in 2014. He didn’t just show makeup looks; he shared his life, his humour, and his incredible talent for transforming not only his own face but those of celebrities like Kim Kardashian and Jessica Alba.

But his path wasn’t always easy. He has spoken openly about being bullied for his size, his name, and for loving makeup. Instead of hiding, he used these experiences as fuel. He turned his perceived “flaws” into his superpowers.

Also Read: Beauty by Earth Self Tanner Review

One/Size is the physical embodiment of that journey. It’s about taking control, transforming your narrative, and presenting yourself to the world exactly as you want to be seen. It’s makeup as armour and as art. This powerful backstory is why the brand feels so authentic and why its community is so fiercely loyal. You can feel Patrick’s passion in every product.

Decoding The One/Size Product Line: A Closer Look

Let’s move beyond the headlines and really examine what makes these products tick.

The Base Heroes: Foundation & Primer

  • Turn Up The Base Blurring Foundation Primer: This isn’t your average primer. It’s a silicone-based primer, which is fantastic for filling in pores and creating a smooth, velvety canvas. If you have large pores or textured skin, this is a game-changer. It helps your foundation grip onto your skin, ensuring it lasts for hours and hours without fading or separating.
    • How to Use It: Apply a pea-sized amount after your moisturiser and sunscreen. Focus on areas where you have visible pores (usually the T-zone) and anywhere your makeup tends to wear off first. Let it set for a minute before applying foundation.
  • Turn Up The Base Foundation: We mentioned it’s full-coverage and matte. But let’s talk about the science. It’s formulated to be transfer-resistant, meaning it won’t rub off on your clothes, your phone, or someone’s cheek! It’s also water-resistant, making it a hero product for weddings, hot days, or even a emotional film that might bring a tear to your eye.
    • How to Make it Work for You:
      • For Dry Skin: The key is hydration! Ensure you use a rich moisturiser before applying. You can also mix a drop of liquid illuminator or face oil with the foundation on the back of your hand to add a dewy, more hydrating effect.
      • For Oily Skin: This is your dream foundation. Use the matching primer and set it with the Blurring Powder for an unbeatable, shine-free finish.
    • Find Your Perfect Shade Match with their online tool: One/Size Shade Finder

Also Read: A Deep Dive into Beauty Bakerie’s High-Performance Formulas

The Setting Superstars: Powder & Spray

  • Ultimate Blurring Setting Powder: This talc-free powder is micro-milled, meaning the particles are incredibly fine. This is why it doesn’t look cakey or settle into fine lines. It uses light-diffusing technology to literally blur the appearance of imperfections, like a real-life filter.
    • The Baking Method: One/Size powders are perfect for “baking.” Apply a generous amount of powder under your eyes, on your smile lines, and on your chin. Let it sit for 5 minutes while you do your eye makeup, then dust it away. This technique sets your makeup perfectly and prevents creasing.
  • On Till Dawn Ultimate Setting Spray: This is the final seal that locks your entire look in place. It’s a polymer-based spray that creates a flexible, invisible film over your makeup. Think of it like hairspray, but for your face! It helps your makeup withstand humidity, sweat, and oil.
    • Pro Tip: Don’t just spray once at the end. For ultimate longevity, try the “sandwich” method: spray after your primer, again after your foundation, and one final time after all your powder products.

The Colour Cosmos: Blush, Bronzer & Beyond

One/Size isn’t just about base products. Their colour products are equally impressive.

  • Secure The Blur Bronzer & Blush: These products are designed to blend seamlessly over their foundation and powder. They are buildable, meaning you can apply a little for a subtle wash of colour or layer it up for a more dramatic effect. The shades are curated to flatter a wide range of skin tones.
  • The Visionary Palettes: Their eyeshadow palettes, like the “Life’s A Drag” palette, are known for their high-pigment payoff and bold colour stories. They encourage creativity and self-expression, true to Patrick’s drag-inspired roots.

The One Size UK Shopping Guide: Stockists & Returns

For my UK family, here’s everything you need to know about getting your hands on One/Size.

  1. Space NK: Your primary destination. They have a great online store and numerous physical locations across the UK. The staff are usually very knowledgeable and can help with shade matching.
  2. Cult Beauty: Another fantastic UK-based retailer known for curating the best in global beauty. They often have great gift sets and offers.
  3. Direct from One/Size: You can order from the US website, but remember to factor in shipping costs, delivery times, and potential customs charges now that the UK is no longer in the EU.

Always check the returns policy! Most UK retailers like Space NK offer a generous returns policy, even on used products, if they don’t work for you. This is fantastic for trying a new foundation shade without the risk.

One/Size Community & Culture: #YourFaceYourCanvas

The brand’s success is built on its community. The hashtag #YourFaceYourCanvas is flooded with thousands of people from all over the world showcasing their looks.

One/Size actively reposts its customers, celebrates diverse creators, and fosters a positive environment. It’s not about looking the same; it’s about using the same high-quality tools to create something utterly unique to you.

They also run incredible campaigns. Remember their “Beauty For All” initiative, which donated $1 million to organisations supporting LGBTQIA+, BIPOC, and women’s rights? This shows a brand that puts its money where its mouth is and truly believes in its message of inclusivity.

Final Thoughts: Why One/Size Earns Its Place in Your Makeup Bag

One/Size is more than just a trendy brand. It’s a line built with professional expertise, a powerful point of view, and a genuine desire to empower everyone who uses it.

Whether you’re a makeup novice looking for products that are easy to use or a seasoned pro demanding performance, there is something in this line for you. It encourages play, creativity, and, most importantly, confidence.

It truly has brought the transformative power of the runway into our everyday reality.

What should I review next? Let me know in the comments!

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Frequently Asked Questions: Your One/Size Beauty Guide

Navigating a new brand can bring up a lot of questions. Here, we answer the most common queries about One/Size to help you understand what makes them unique and how to get the best from their products.

Q1: What does the name “One/Size” actually mean?
A: The name is a direct challenge to the beauty industry’s old standards. “One/Size” flips the traditional fashion term on its head to declare that their products are designed to be the “one size” that truly fits all. This isn’t just about shade range (though that’s a huge part of it). It’s a commitment to creating high-performance makeup that works for every skin tone, skin type, gender, age, and level of expertise. It’s a promise of radical inclusivity, ensuring no one is left out of the conversation.

Q2: Is One/Size just another celebrity makeup line?
A: Not at all. While founded by celebrity makeup artist and influencer Patrick Starrr, One/Size is better described as a professional artist’s brand that is accessible to everyone. Patrick used his expertise from backstage at Fashion Week to solve common makeup problems for a global audience. The focus is on the professional-grade quality and performance of the products, not just on the founder’s fame. The brand’s ethos of empowerment and self-expression is what truly defines it.

Q3: I have dry skin. Will the Turn Up The Base Foundation work for me?
A: This is a common concern, as the foundation is famously matte and long-wearing, which often suits oily skin best. However, those with dry skin can absolutely make it work with the right preparation. The key is intense hydration and application technique:

  • Skincare First: Ensure your skincare routine is deeply hydrating. Use a rich moisturiser and a hydrating primer focused on your dry areas.
  • Application Tip: Avoid using too much product. Start with one small pump and use a damp beauty sponge to stipple and press it into the skin. This sheers it out slightly and prevents it from clinging to dry patches.
  • Mix-In: For a more skin-like finish, try mixing a tiny drop of facial oil or liquid illuminator with the foundation on the back of your hand before applying.

Q4: Are One/Size products cruelty-free and vegan?
A:

  • Cruelty-free: Yes. One/Size is certified cruelty-free by Leaping Bunny, one of the most rigorous certifications. This means they do not test on animals at any point in their production process, nor do their suppliers or any third parties.
  • Vegan: Mostly. The vast majority of their products are formulated without any animal-derived ingredients. However, it’s always best to check the specific product page on their website or on retailer sites like Space NK, where vegan products are clearly labelled.

Q5: Where can I buy One/Size in the UK?
A: UK beauty lovers are in luck! One/Size is readily available through major retailers:

  • Space NK: The primary UK stockist, both online and in their physical stores across the country.
  • Cult Beauty: Another excellent online retailer that stocks the full range.
    Buying from these UK-based companies means you avoid international shipping fees, long delivery times, and potential customs charges.

Q6: The foundation is transfer-resistant. What’s the best way to remove it?
A: Because One/Size makeup is designed to be incredibly long-wearing, a simple face wash might not be enough. You need to double cleanse:

  1. First Cleanse: Use an oil-based cleanser, balm, or micellar water on a cotton pad. This will effectively break down and dissolve all the long-wearing makeup, sunscreen, and dirt.
  2. Second Cleanse: Follow up with a gentle, water-based facial cleanser. This step will wash away any remaining residue and actually clean your skin.

This method ensures your skin is thoroughly clean and ready for your skincare routine, preventing clogged pores.

Q7: What makes the Visionary Eyeliner so special for beginners?
A: The Visionary Eyeliner’s unique design solves the two biggest problems people face with liquid liner: shaky hands and不对称 wings. Its flexible tip is not a traditional brush; it’s almost like a stamp. You gently press it at the angle you want your wing, and it deposits the perfect, sharp shape instantly. This takes the guesswork and need for a super-steady hand out of the equation. You then just simply connect the wing to your lash line. It’s a game-changer for building confidence with eyeliner.

Q8: How does the Blurring Powder avoid leaving a white cast?
A: Many translucent powders use ingredients like titanium dioxide that can leave a grey or white cast, especially on deeper skin tones. One/Size’s Ultimate Blurring Setting Powder is talc-free and uses a unique, micronized formula that is ultra-fine and transparent. It relies on light-diffusing technology to blur pores and imperfections without altering the colour of your foundation underneath. It’s genuinely designed to be invisible on all skin tones.

Q9: Does One/Size offer any refillable or sustainable packaging?
A: Sustainability is a growing focus for the brand. While not fully circular yet, they have taken steps. For example, some of their palettes, like the “Life’s A Drag” palette, are designed to be refillable. This means you can keep the beautiful outer case and just replace the individual pans of eyeshadow when you run out, reducing waste. As the brand evolves, this is an area where consumers are eagerly watching for more innovation.

Q10: What is the best One/Size product for a makeup novice to start with?
A: If you’re new to makeup or the brand, diving straight into the full-coverage foundation might be intimidating. Instead, start with a product that is easy to use and instantly rewarding:

  • Lip Snatcher Lip Oil: It provides a gorgeous, buildable wash of colour, hydrates your lips, and is almost impossible to mess up. It’s a perfect “my lips but better” product.
  • Secure The Blur Blush or Bronzer: These powders are beautifully blendable. You can use a fluffy brush to apply a small amount for a natural, healthy flush that adds dimension to your face without needing a full face of base makeup.
  • On Till Dawn Setting Spray: Even if you only wear light makeup or just concealer, this spray will help it last longer and melt all the products together for a more seamless finish.

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